Pitsuda LaRussa believes that every journey begins with one small step—at least when it comes to living a more sustainable lifestyle. The Botanique & Co. owner started her own journey shortly after giving birth to her daughter. She began with a little switch, from conventional to organic food, then worked her way from plastic shopping bags to fabric, disposable diapers to cloth, and paper towels to reusable.
“I always inspire people to start one thing for each month or each week,” she says. “A little bit of daily routine change or switching things will become part of your life for the long term.”
Eventually, she began to wonder if there was a bigger contribution she could make. The Botanique & Co. opened in November of 2023, stocking indoor plants and offering a refillery service. From there, she brought in eco-conscious products for the kitchen and bathroom, as well as vegan cosmetics and organic skincare.
Her daughter’s favorite section in the store is the eco-friendly toys, and she says customers have responded best to the plants and the reusable cotton makeup removers. LaRussa, though, is partial to the self-care and beauty products.
No matter where in the store customers find inspiration, LaRussa hopes it makes a lasting impact.
“My goal is to help inspire you to do some little switch,” she says. “Every item could be a great gift for yourself to start a journey of sustainable living or even a zero-waste gift for friends and family to start their sustainable practice journey.”
